You’ve heard it everywhere this year; shop small, small local. But why? Why is it so important (especially this year) to do your holiday shopping from smaller businesses? Why should you skip the big box stores and visit your community Mom and Pops? Why buy from someone down the road, rather than from someone overseas? Of course, you intrinsically know some of the answers to these questions, but we feel that, now more than ever, it is important to make sure that as many people as possible know why this movement is so pivotal.
Here are four reasons to shop local this year:
We all know it, but it’s importance necessitates repeating. When you shop local, you’re supporting your family, friends, and neighbors and ensuring that your quality of life (or the quality of life of the community you love to visit) stays strong and full of spirit. Remember, locally owned businesses create local jobs and opportunities - linking neighbors together in business and social relationships throughout the community.
One of the elements that makes so many Vermont towns and hamlets such vibrant, beautiful locales, is the small, local businesses that they are comprised of. You can go anywhere and find another Bed Bath and Beyond, but many of the products, makers, and farmers that you love can only be found in Vermont. By providing our local Makers + Farmers a place to sell their goods year round, our mission is to do whatever we can to help promote these amazing people’s stories and products! By purchasing these one-of-a-kind gifts, you're helping to keep the doors open for the many Makers + Farmers that make this state what it is today.
All of the Makers + Farmers that we feature on our Market are true artisans. Single use and planned obsolescence are, quite frankly, not in their lexicon. By focusing on single, or small batch products, they are able to ensure the utmost attention to detail and quality of craftsmanship. When we think of Vermont products, we think quality, and we know you’ll feel the same.
I know we may be biased and we certainly haven’t yet developed the manner to fully measure this feeling, but doesn’t it just feel good to purchase a well-made gift, and know that you are helping to keep the spirit that makes Vermont so special, alive? Look, we understand that you can absolutely find products from mega-online retailers that will undoubtedly be cheaper. And we’re not trying to suggest that price is always indicative of quality - but, when you can know exactly where the ingredients that make up your gifts are coming from, and exactly whose hands crafted them, there is not only a pride of ownership that comes with making that purchase, but also an unquantifiable feeling of “good” from making sure those products will continue to be made for many holiday seasons to come.
Happy holidays from all of us at The Green Mountain Market by Vermont.com and thank you for shopping small, shopping local, and shopping Vermont! Be sure to visit all of the Makers + Farmers featured on the Green Mountain Market by clicking here.